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The Doctors Talk It Over Envigorates Medical Audience

The Doctor, a 1947 3 Cent U.S. Stamp They laughed when the after dinner speaker, talking about the shows and ratings, referred to Lederle Laboratories' The Doctors Talk It Over. When the snickers died down, an advertising agency executive remarked, "The program must have something. It's in its third year on the air and the American Cyanamid Company (Lederle's parent company) doesn't throw away a quarter of a million dollars a year for anything, not even a broadcast program." Lederle spends more ... (read more)

Popeye Gave Up Spinach for Wheatena Toasted Wheat Cereal

Ad for Wheatena toasted wheat cereal from the 1930s Radio was a magical media for the children who heard it during its golden age. Just like the adults had their favorite programs, the small fry also had theirs. For the most part, these programs featured the children's favorite comic strip characters. Not only could they read about them in the Sunday newspaper, the children could also hear them live and in person over the airwaves. One of the comic strip characters is the subject of this ... (read more)